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Purdue Extension to host "Strategic marketing for your farm's future" virtual program

Agricultural producers looking to develop their marketing skills are encouraged to join Purdue Extension this winter for the “Strategic Marketing for Your Farm’s Future” program series.  This five-session series will be delivered virtually on Thursday evenings from 7:00-8:00 p.m. EST / 6:00-7:00 p.m. CST beginning February 3rd and ending March 3rd.


Strategic Marketing for Your Farm’s Future will empower producers to make commodity marketing decisions for their farming operation and communicate those decisions to the farm management team, key financial advisors, and family. Throughout this program series participants will hear from Purdue Extension Educators, Specialists, and industry representatives. This multi-session marketing course will cover:

- Crop marketing strategies;

- Tools available to assist with marketing;

- Technical analysis of grain markets;

- Diversification into niche markets;

- How to communicate decisions; and

- Tools to address stress associated with marketing highs and lows.


The registration fee is $30 and can be accomplished at The registration deadline is February 1st


For more information or reasonable accommodations, please call Purdue Extension Putnam County at 765-653-8411 or  Registration questions can be directed to the Purdue Education Store at  This material is based upon work supported by USDA/NIFA under Award Number 2018-70027-28586.


Visit our homepage at or you can contact the local

Purdue Extension Office by calling 765.653.8411 for more information regarding this week’s column topic or to RSVP for upcoming events. It is always best to call first to assure items are ready when you arrive and to RSVP for programs. While many publications are free, some do have a fee. Purdue University is an equal access/equal opportunity institution. All times listed are Eastern Time.


Upcoming Events:

January 20, 27, Feb. 3, 10, 17, 24 – Winter Walking group, 9-10am, Putnam Co. Fairgrounds, register at 765-653-8411

January 20 & 27 – “So You’ve Inherited a Farm, Now What?”, virtual program, 6:30-8:30pm, $25, register at

January 21 – Grow Your Farm Fridays, 9-11:30am, Extension Office, $100, register by Jan. 17th at 

January 25 – Garden Conference, 6pm, The Beef House, $50, register by Jan. 18th at 

January 27 – Putnam County Extension & SWCD Annual Dinner, $5, 6pm, Putnam Co. Fairgrounds, register by Jan. 20th

February 1 – Indiana 4-H Day, Indiana Statehouse, contact office for registration info

February 3 – Strategic Marketing for Your Farm’s Future series, virtual program, 7-8pm, $30, register at

February 12 – 4-H Grows Knowledge, Cloverdale High School